Bookstagram Influencer Programs to Join for Free Books

If you’re a bookstagrammer, you may know that you can request books (both physical and digital) directly from publishers – typically via email – in exchange for a review. But did you know a lot of publishers have their own Bookstagram influencer programs that make it a whole lot easier?

I wanted to share all the programs I’ve found since joining Bookstagram, to save you time!

But first: if you haven’t heard of Bookstagram, take a look at my post on How to Start a Bookstagram (& what it is!). Basically, it’s a community/niche within Instagram where book lovers post photos about books, review them, discuss them, obsess over them…you get the gist. πŸ™‚

Bookstagram Influencer Programs to Join for Free Books

Publisher Influencer Programs for Bookstagrammers

When it comes to Bookstagram influencer programs, they’re all different. Some require you to apply to join their program (by sharing a little information about yourself and your social platforms), and some offer up books on an individual request basis.

Publishers are often separated into multiple imprints, with each imprint publishing different types of books. (For example, Viking is an imprint of Penguin Random House.) Some imprints have their own influencer program, while other imprints are combined into one larger program.

Most of the time, once you’re accepted into a program, the publisher will send out an email each month (or each quarter) with a list of all the ARC books/finished copies of books that are available to request. Usually, these are books that are yet to be released/published.

Then, you just fill out a form with which books you want to request, and that’s it! You may not get all the books you request, but it’s much easier than having to send an individual email for each book you’re interested in.

Some programs require you to have a certain number of followers on Instagram, while others are more interested in how much engagement you get. Either way, it doesn’t hurt to apply and see what happens!

Please keep in mind: this information is subject to change at any time. I’ve done my best to make sure it’s accurate at the time of writing this, and I’ll do my best to update it with changes, but of course some things can get missed. And now, onto the list!

Related post: ARC Books: How to Get Advanced Reader Copies from Publishers

Penguin Random House

Random House Influencer Program: sends a newsletter once a month for requesting titles through a request form. This program includes multiple imprints, including Ballantine, Bantam, Delacorte, Del Rey, and more.

Viking/Penguin Books/Penguin Classics: this page is updated every 1-2 months with new titles you can request on an individual basis.

Riverhead Books: this page gets updated every 1-2 months with new titles you can request on an individual basis.

KDPG Influencer Newsletter (Knopf/Doubleday/Pantheon/Vintage/Anchor imprints): sends a newsletter periodically with upcoming books you can request. Doubleday also updates this Doubleday Influencer page periodically with upcoming titles you can request.

Berkley: this program usually only opens for applications once a year. Keep an eye on Berkley’s Instagram page, where they should announce when the program is open and how to apply.


Harper Books: apply to be added to their influencer newsletter email list. They send a newsletter every quarter with a request form for upcoming releases.

William Morrow Books: apply to join their Bookstagram influencer program. They send an email each month with a request form for upcoming titles.

HarperKids/Epic Reads: check out this Google doc with helpful information about this influencer program. Scroll all the way to the bottom for information on how to join the program.


Macmillan Influencer Program: you can fill out this form to be added to the Macmillan influencer database.

Tor/Forge: to be added to the database, send an email to the Tor publicity email (listed on the Macmillan page above) and ask to be added to their digital seasonal catalog email list. They send an email every quarter (sometimes more often) with information on upcoming titles and a book request form.

Henry Holt: fill out this form to subscribe to their influencer newsletter. They send monthly emails with books you can request for review.

St. Martin’s Press/Wednesday Books/Minotaur: apply to join the SMPG Influencer Outreach program. They send emails periodically with information on upcoming releases and an ARC request form.

Celadon Books: apply to be added to their database, from which influencers are chosen to receive ARCs (advanced reader copies) based on their preferences.

Hachette Book Group

Grand Central Publishing: apply to join the program and receive periodic emails with a request form for upcoming titles.

Forever Publishing: subscribe to their quarterly newsletter, which includes a form you can fill out to request upcoming titles.

That’s all I have for now. I hope you find this list of Bookstagram influencer programs helpful! Feel free to let me know if I’m missing any. πŸ™‚ Enjoy your reading and reviewing!

More about Bookstagram here:

You might also be interested in my Bookstagram Ultimate Guide or Bookstagram Planner & Hashtag Flipbook. Happy Bookstagramming!

12 thoughts on “Bookstagram Influencer Programs to Join for Free Books”

    1. Hi Ashley! That’s awesome, good luck! πŸ™‚ As for a Simon & Schuster/Gallery Books program, I haven’t been able to find any information on one. It may not exist at this time. But you can try reaching out to them on Instagram, or look up the publicist for a specific book on their website and send them an ARC request via email!

  1. This has been super helpful. Thank you! I signed up for several of them. The only publisher program that I’m a part of currently is Bethany House Fiction. They have a VIP influencer program where you get up to 6 finished copies that you choose every 4 months.

    1. So happy to hear that! Hope you get some awesome books. πŸ™‚ And I haven’t heard of that one, I’ll have to look into it.

  2. Hi!! I found this really helpful but would you happen to know some that work in Canada? Many of these are for U.S only!

    1. Hi Ash! Sorry, I’m only familiar with the U.S. programs, since that’s where I live and what I use. But you should check out the websites of your favorite Canadian publishers or contact them on Instagram – they might mention if they have a program!

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